Tag: SEO
Should You Keep an Old Website Domain? Here’s What to Know
An old website domain is an address that has been active and registered for an extended period. A domain newly registered, in contrast, does not usually come with a past-an old domain could carry backlinks, some recognition by search engines, or past content that has been interacted with. The shenanigans of domain age and its…
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How HTTP Status Codes Drive Efficient Crawling and Indexing
When a search engine is crawling your website, status codes are employed to indicate how every page should be handled. A 200 OK alerts the crawler that the page is available, whereas 301 redirects direct them to a new URL, and 404s declare the presence of nonexistent content. Although such codes may appear technical, they…
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10 School SEO Strategies to Boost Your Website’s Visibility
A school website can only serve the needs of a school if the parents, students, and local communities can find it easily. That is why SEO matters for schools. Done well, SEO will cause a website to be seen in higher search rankings, thereby attracting higher volumes of traffic so that pertinent information about programs,…
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How Accelerated Mobile Pages (AMP) Supports SEO and Page Speed
The mobile experience greatly differs from one site to another. Some provide seamless navigation through their pages with a touch of graphic content; others, however, are slow-loading and become victims of numerous other performance issues. To fix such problems, Google conceived the ‘Accelerated Mobile Pages’ in 2016, a framework optimised for speed and UI performance…
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How Much Does the Domain Age Matter for Google Rankings?
Does an older domain automatically rank higher on Google, or is being “older” a supposed SEO myth? For several years, web operators and marketing professionals have been debating whether having a longer registration period gives a domain any more potency in search rankings. In truth, many older domains do indeed rank well, but usually it…
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How JavaScript Impacts Page Indexing — and Effective Steps You Can Take
JavaScript is a fundamental component of most websites today-it is behind things like sliders and dynamic content loading. While from a user’s perspective, it sounds great, it is somewhat confusing from the perspective of a search engine. If your scripts do not render well for Googlebot, content important to you will just slip under the…
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How Canonical Tags Improve Page Indexing and Boost SEO Performance
Underneath any technical SEO implementation, canonical tags serve as recommendations for search engines to specify which version of a page should be selected for the index. When your site features similar or duplicate content held across several URLs, canonical tags let Google know which page it sees as primary. This scenario would prevent situations where…
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How a Perfectly Designed Website Structure Elevates SEO Rankings
Many websites also fail to rank well not because of their content, but due to their poor site structure. How your site is organized plays a big role in SEO success. A clean and well-organized layout benefits search engines crawling your content and provides smooth navigation for the users. An easy site to explore keeps…
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SEO Without Backlinks : Is Ranking Without Backlinks Really Possible?
Modern studies tell us that about 65% of SEO professionals are of kind-opinion that ranking well on first-page Google is solely by content meant for the user, with little consideration given to backlinks. Contrasting this is another study done by a reputable SEO community suggesting that almost 80% of highest-ranking pages for very competitive keywords…
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