Tag: how to write alt text
What is Alt Text and How to Use It for Better SEO?
Images can contribute to the written content and appear attractive on the web. But images are not comprehensible to every visitor. To the visually challenged or people with slow connections, an alternative text does the job of explaining what an image is all about. Search engines are also aided by alt text to get to know the image content and the context of the page. It is a way of making the website more accessible and at the same time supporting its SEO. We will discuss in the next paragraphs what alt text is and how to use it efficiently to make your website rank higher in searches. What Alt Text Is and Why It Matters for SEO Alt text (alternative text) is a short description that is inserted into an image through the alt attribute in HTML. The primary aim of it is to describe the image’s content when the image is not allowed to be shown or the page is being read by a screen reader. For SEO, alt text helps search engines understand what an image represents. Search engines cannot fully “see” images like humans. They rely on signals such as: What happens when alt text is missing or poorly written during search time? The image is no longer understood by search engines, which dilute the relevance of the page, mainly where images give essential information. How Search Engines Use Alt Text Search engines use alt text mainly for understanding and…
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