Category: Technical SEO
SSL Certificate : How It Works and Why Your Website Requires It
The basic necessity of website security is that unless you are absolutely certain that you get none of the data from the users, anything which collects any kind of data, even mere contact forms, must be protected, therefore D Secure Sockets Layer (SSL) is essential for security concerns about each and every website. It rather…
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Site Taxonomy: What It Is and Why It Matters for SEO
A clear site taxonomy is of importance to proper SEO performance. In this guide, there are included relevant aspects by which proper structuring and optimization of site taxonomy can be realized. If you work in SEO, you’ve likely heard site taxonomy mentioned in the context of website structure. It refers to how content is organized…
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7 Effective Ways to Speed Up Your Website for Better SEO
If a page takes more than a couple of seconds to load, they’re flirting with danger. Users won’t stick around, and Google will never work for you again. The instant a page feels slow, the visitor hits the back button and moves on to faster results. That lost engagement runs counter to positive signals to…
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How to Craft SEO Friendly URLs for Improved Search Visibility
Making a SEO friendly URL involves having a link that is precise, easy for readers and search engines to comprehend. The combination of the keyword(s) in the URL title or description at least in a unique manner makes it easier for the user to figure out where your link is directed. So, what does the…
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Does Dwell Time Affect SEO? Here’s What You Need to Know
If the site gets a number of clicks but the visitor leaves within a few seconds, the ranking will go down even if the content is very solid. Search engines see holding attention as a sign of relevance and satisfaction. While it isn’t an official ranking factor, dwell time influences many metrics such as engagement,…
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How Google Suggests You Fix 404 Errors from Backlinks
Backlinks should enhance your website’s authority not consume it. But if those links lead to URLs that do not exist anymore, they perform and the associated SEO is lost. Google doesn’t punish these errors, but it also can’t pass link equity through them. That means authority links you earned may be sitting unused. Users who…
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How to Set Up Hreflang Tags for Effective SEO
When search engines are not sure which language or regional tone version they should present in the search results, it often happens that the users arrive at the version intended for another country or language, thus very high bounce rates and poor engagement occur. Hreflang tags are the remedy for this issue: They make it clear to search engines which version of a page is for which audience. This guide will deal precisely with what goes in an hreflang tag, when you must use them, and how to implement them correctly, besides obviating any confusion. What Is a Hreflang Tag? An hreflang tag is an HTML attribute that informs search engines which language and regional version of a homepage should be displayed to users depending on their location and language settings. It solves the problem of making sure that users are seeing the content that is specifically meant for them, like currency, spelling variations, or even fully translated text. For example: If no hreflang tag is implemented, Google may treat these variants as duplicates and provide irrelevant versions to different…
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How to Use FAQ Schema to Enhance Your Search Visibility
Consider finding SERP results that may include some quick facts page accordion below the main URL. These FAQs are interactive results offered for FAQ Page Schema Markup, which is but an XML based structured data tool that enhances your content in search results. Using FAQ Schema is a fast-track for your content to find its…
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How to Implement WebP Images for Improved Page Load Speed
Website speed always remains a decisive factor for SEO and user experience. While slow loading pages thrust the visitors outside the window for engagement, their bounce rates increase while the coarse conversions diminish. Search engines such as Google will favor and lend visibility to fast and responsive websites. The first great reason for any slow…
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How to Identify, Address, and Fix Duplicate Content Issues for Better SEO
Duplicate content is one of the issues that webmasters mainly have to deal with and it can be a never-ending problem which can result in a negative impact on the search rankings, along with link authority loss and an unpleasant user experience on the site. The concern can be that the content manager could be…
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